This reminds me of the recorded interview done with Craig Federighi, where similarly he denies knowledge of a project. When asked about whether Apple is pursuing V/AR technology he responds "I have absolutely no idea what you're talking about". Just yesterday Apple leaked their A/VR headset as part of CES.
I guess in these supposedly high stakes games you can't show your hand, so I wonder why journalists even bother asking execs about such future projects.
One thing that stood out to me is that the initial email got sent at 1AM on a Sunday. Always on...
This reminds me of the recorded interview done with Craig Federighi, where similarly he denies knowledge of a project. When asked about whether Apple is pursuing V/AR technology he responds "I have absolutely no idea what you're talking about". Just yesterday Apple leaked their A/VR headset as part of CES.
I guess in these supposedly high stakes games you can't show your hand, so I wonder why journalists even bother asking execs about such future projects.
100%
i love the all lowercase writing style we used to employ back then. le sigh. somehow i got conned into going back to the “formal” way.